Best time to follow these 6 App Marketing Strategies

Crafted on www.canva.com

But the good news is that it opens up numerous growth opportunities for the start-up firms to come up with alternative applications and fill the void in the app ecosystem.

A general rule of thumb is to spend about as much time promoting your product as you do for creating them.

Source: www.canva.com

1. App Store Optimization (ASO)

2. Choose keywords considering your target users

3. Treat your short description as an elevator pitch.

Instagram does a great job at this with their claim: “Bringing you closer to the people and things you love”.

4. Show off your statistics to the app’s description

5. Focus on SEO as well.

For On-page factors, consider URL (it also helps with ASO), Title / App Name, a short description and description.

And for Off-page, consider factors like User ratings/reviews, installs, and page authority/backlinks.

6. Stay ahead of your competitors

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Co-founder at Growthatch and a passionate marketer who love dogs! Sharing my knowledge and experiences in Marketing and on thought-provoking topics.

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Akanksha Bohra

Akanksha Bohra

Co-founder at Growthatch and a passionate marketer who love dogs! Sharing my knowledge and experiences in Marketing and on thought-provoking topics.

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